Hashtag mastery using Later.com

Hashtag mastery using Later.com

Do you want to post hashtags on your Instagram posts but you have more than 30 and you don’t want to always just post the same hashtags on every post? 
I LOVE using the “saved captions” on Later.com to achive this really easily!
Later.com is one of my favourite social media scheduling tools (Recurpost is my other one). Using Later.com means you can auto post, view your feed as a preview AND you can do this cool trick I’m goign to teach you today. Let’s go!
Ok here’s the basic instructions in words rather than the video tutorial (although that is a better way to get the info 🙂 
1. Log in to Later.com
2. Begin to create a post
3. When it comes to writing the caption, click on “Saved Captions”
4. Create a bunch of saved captions with “sets” of hashtags (up to 30) to suit different post types. See the video for examples. 
5. Each time you post, use one or more of the saved captions sets of hashtags. Save loads of time and use your hashtags more suitably. 
6. You are welcome 🙂

Do you need a hand with your Instagram?

I can help you with many aspects of your Instagram through strategy sessions, content strategies, and customised tips. I also have an Instagram eCourse you can access in the navigation under Work with Me > DIY > Instagram course. 

If you’d like more personalised help, book a free chat now and we can see how I might help you. 

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Hashtag mastery using Later.com

Hashtag mastery using Later.com

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Acuity Set Up

Acuity Set Up

One of the best tools you can have in place for an online business is Acuity for booking sessions with clients and taking payments.

You can save so much time: instead of sending endless emails or messages back and forth trying to find a mutually agreeable session time. PLUS you can start to deliver services, take payments and operate online using Acuity.

You can watch the video here:

If you’re folding washing or on a walk you can listen to it here: 

Or if you like reading, here are the main highlights:

What is Acuity?

Acuity is an online tool you can use for free or you can use the paid version which enables you to take payments, sync to your calendar and customise the appearance to a greater extent.

Here are the basic steps:

Create appointment and class types

Send the person a url where they will go and choose a time (and pay if needed)

Easy huh?

But there is a bit of set up to get you there. Don’t fret – it’s not too hard and I’ll show you how in the video above. 

No website? No worries….

The beauty of Acuity is that you can start setting up sessions and taking payments before you even have a website or as a way to side-step setting up eCommerce on your website. That’s how I started my business. 

What about costs?

There is a free version which is the one I use. However, you can’t take payments on the free version. I use another tool in my swag for payment processing.
PLUS on the paid version you get calendar sync and customising the appearance more.

If you're wondering whether this is the best tool for your business or now, you could book a free chat.

I’m happy to have a free chat with you to help you figure out which online tools your business needs to use to remain agile and get online.

Even if you don’t think we will work together, I love tea and chats, so go ahead and book 🙂

One more thing:

My team and I can help customise your Acuity scheduling page and appointments if you like. Learn more about Acuity Customisation here:

What is the Love Your Divi Website training membership?

What is the Love Your Divi Website training membership?

If you have a website built with me you get access to the Love Your Divi Website training membership. Yay. 

But what is that?

Well, it’s a place that I’ve bundled all of my website related videos and created even more specific videos to teach you how to use your new, beautiful website. It’s my way of empowering you and freeing you from unneccessary expense so you can look after most of your website yourself! 

Have a look at this video: 

The Love Your Divi Website training membership is included in your new website that is being built with me. You will get your log in details at our completion meeting.

Check out website options and pricing here.

If I haven’t built your website, but you DO have Divi and are struggling, contact me via the Contact page on this website and I will add you as a member, it’s a free thing. 

But don't struggle through if it's really wasting time....

You can still get my help if you need me. Go ahead and make time for a chat now:

The 2 things that aren’t so awesome about Kartra

The 2 things that aren’t so awesome about Kartra

I love Kartra!
What’s Kartra?
It’s a super integrated marketing tool that brings together all the bits and pieces like email marketing, sales pages, payment processing, memberships, affiliate programs, video hosting, file hosting and more.
I did a whole video about why I love Kartra HERE.
But there are 2 things that currently bug me about Kartra so I wanted to let you in on those today. Let’s go!

So, yes – Kartra is my favourite toy to play with. It’s more affordable than CLickFunnels and it does all the things, so what are these 2 things that aren’s so awesome about it?

As of September 2019, they are:

  • Calendars
  • Having to work in multiple tabs

1. Calendars

So, Kartra has this cool feature called My Calendars and when they launched I thought “OMG! Another system I can do here in this one place!! Does it get any better?”.

And it turns out, no. Not for me, it doesn’t get better 🙂 because the calendars have a couple of limitations.

They don’t synchronize with each other so you could double book.

NO!!!!

So I contacted Kartra, thinking I was doing something wrong and they told me to simply set the booking to “Pending” then manually go in and confirm people’s appointment or tell them that they will have to choose another time slot.

What is the point of sending them to a calendar to choose a time slot – only to tell them that they have to go and choose another, different time slot?

No thank you.

Also, they are all set in US time and don’t convert very easily.

So, for now, we’re staying with Acuity thank you very much.

The workaround is to use the welcome email that gets automatically sent once someone purchases a session to direct the client to the Acuity booking function. Easy!

It’s all in the video if you want to have a look:

2. Multiple Tabs

The other thing that isn’t awesome about Kartra is the need to create one thing before another. I don’t know if those are the best words to describe what I mean, so let me give you an example.

If I want to create a product, there comes a point where I need to specify which sales page is for this product.

Solution:

Open a new tab, whip up a sales page and use that.

Then it wants a thank you page too!

Solution:

Same – same: in a new tab I make a thank you page then use that.

Similarly, when I want to make a membership, I need to allocate it to sales pages and sometimes a form or some other Kartra asset that isn’t built yet.

Now, this isn’t a real deal-breaker for me because I’m ok with having a few tabs open and switching between them, but it would be really nice if it was a bit more integrated or intuitive or something.

My demo in the video shows the dilemma best.

But don’t get me wrong!

I do love Kartra and totally recommend it at certain points in a businesses life. Comment below with any questions or book a free chat with me to figure out if it’s Kartra’o’clock for your business. 

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Should I Pay for Canva? Canva Free vs Paid

Should I Pay for Canva? Canva Free vs Paid

Let me just answer your question straight away…should you get Canva for work? Should you pay for Canva? 
I don’t actually know!
But I can help you to see what you will get with Canva for work and help you to decide for yourself. 
If all else fails, I recommend signing up for the free, 30-day trial and if you can’t live without the features once they’re gone, you should probably pay for it. 
In this blog and video, I will show you the paid features and why I love them – then it’s up to you. 

If you like, you can see the Canva for Work features for yourself in this video: ?

The main features I love about the paid version of Canva are the brand kit, the free premium phots, and graphics, animations, being able to export images as a png file with a transparent background, magic resize and being able to upload fonts & access premium fonts.
So let’s run through those features briefly – I go into more detail in the video:

1. Brand Kit

The Brand kit basically allows you to create an easy to access section in every design with your brand colours. This is great for me since I create designs for many brands in my Canva, so being able to access the brand colours for all of my clients in one easy click saves me heaps of time.

Canva for work also lets you upload custom fonts and create a folder of logos.

It will really depend on your level of usage as to whether this feature will make or break the deal for you.

2. Access to premium images and graphics

When you pay for Canva you get access to Canva’s library of premium images and vector illustrations.

This was not a deal-breaker for me because I am a huge fan of Unsplash for gorgeous, free photos and Creative Market for vector designs but I hardly use those two resources anymore. I seem to be able to get all I need in Canva lately.

Scratch that, I do still adore Unsplash for royalty-free, stock photography

But, if you’re seeing a crown on some of the elements in Canva that you want to use or paying for them frequently, you might be better off paying for Canva for Work. 

3. Transparent backgrounds in png

This feature is just a logo and website maker geek out I think but sometimes, you want to put your logo on a social media image without that white space behind it…you can do that if the background of your logo is transparent.

I don’t think I can explain it very well in words so check out the video if this isn’t making sense but basically, you can’t download your designs with a transparent background without the paid version – so if that matters to you as much as it does to me, you might want to pay for Canva.

4. Magic resize

This is one feature I really can’t live without and that I find saves me a lot of time.

If you create a design in one layout – for example as a Facebook post – and then you want to turn it into a Facebook header and an email header, you can do that with Canva for work in one click using the Resize option.

This is gold. Check out the video for a demonstration.

5. Access premium fonts

When you have Canva for work you can upload a custom font and use it inside your Canva designs.

This is really helpful if you are using an unusual or custom font that isn’t available in the Canva selection.

If you are creating a design and you like the look of the fonts with a crown beside them, you might be seeking more from the basic font selection.

Personally, I recommend that brands stick to a Google font for website and branding to make it easy but if you want to stand out in the font world, you might like to play around with some premium fonts.

WTF is Canva?

If you are reading this and wondering WTF is Canva, you need to backtrack a little. 

Canva is a free, graphic design tool you can access on the internet by signing in with an email address. You can check out Canva here: 

5. Access premium fonts

When you have Canva for work you can upload a custom font and use it inside your Canva designs.

This is really helpful if you are using an unusual or custom font that isn’t available in the Canva selection.

If you are creating a design and you like the look of the fonts with a crown beside them, you might be seeking more from the basic font selection.

Personally, I recommend that brands stick to a Google font for website and branding to make it easy but if you want to stand out in the font world, you might like to play around with some premium fonts.

WTF is Canva?

If you are reading this and wondering WTF is Canva, you need to backtrack a little. 

Canva is a free, graphic design tool you can access on the internet by signing in with an email address. You can check out Canva here: 

Personally, I use Canva nearly every day and I like it (mostly). Sometimes, we have a little quarrel (which may involve me losing a whole document of design work and wanting to throw my laptop at the wall) but mostly, I remember to click save and we get along alright. 

If you are a proper graphic designer you are probably not going to like Canva and you should just go back to Adobe. But for the rest of us, Canva is a great, free option to get our online designs created. 

Post your comments below and, if you’re new to Canva, I recommend that you check out the Canva playlist on my YouTube for more tips:

Would you rather eat your shoe than make another design on Canva?

Maybe it’s time to think about getting some tasks done for you. Did you know that I offer Done for You services with my team? It’s totally a thing. So, if you’re ready to get some of that stuff off your plate and onto mine, have a look at some of the Done For You options here:

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Ideal Blog Layout Template

Ideal Blog Layout Template

Have you ever written a great blog post and really nailed the layout and flow? 
Maybe you’re wondering what makes a great blog layout? 
Today I’d love to share with you, my take on an ideal blog layout that will optimise social shares, save you time (!) with a template and create easy reading for your audience. 
Let’s go!

The video below shows you exactly how to do this step by step but let me outline some of the main points here for you too. You’ll find them under the video ?

Ok – the main thrust of an ideal blog layout is to guide the reader with digestible bits of text, interspersed with images and scattered with social media sized images. 
I strongly recommend you have a Pinterest sized image and you include videos and audios in your blog for accessibility and SEO. 
I’ve also mentioned getting access to my template for the ideal blog layout which I’ve included below.
This process is really only suitable if you have a Divi themed WordPress website. If you do, go ahead and download the JSON file and uppload it to your Divi Librabry. Then it will be accessible in YOUR Divi librabry
I’ll be sharing step by step instructions on how to do that very soon if it sounds too tricky 🙂 

Do you need a hand with your WordPress website?

I can help you I can also help with Wix and Squarespace. Book a free 30 minute chat now and let’s see what is working for your website and what you might change. We can also see if I am the girl for the job. 

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Hashtag mastery using Later.com

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Do you want to post hashtags on your Instagram posts but you have more than 30 and you don't want to always just post the same hashtags on every post?  I LOVE using the "saved captions" on Later.com to achive this really easily! Later.com is one of my favourite social...

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